Not sure how I missed this announcement from mid-December, but news that the National Rifle Association is going to be producing a “Personal Protection Expo” on August 25-27, 2017 at the Wisconsin Center in Milwaukee finally reached me somehow.
The event makes perfect sense for the NRA as self-defense is the core of the current iteration of American gun culture. There is alot at the annual meeting of the NRA that is of little interest to this segment of gun culture. This more focused event would seem to provide a good marketing opportunity to gun/accessory manufacturers and retailers, as well as trainers and those selling other services like insurance/legal products.
I am also definitely interested in this event because I learned so much attending the United States Concealed Carry Association’s second annual Concealed Carry Expo in April 2016. I learned alot about smaller companies that are part of “the gun industry,” I got to handle and even shoot new firearms, I saw seminars on the Law of Self-Defense and women’s concerns, and I had front row seats to a well-produced concealed carry fashion show.
The USCCA is holding its third annual Concealed Carry Expo in Fort Worth, April 7-9, 2017 and I will definitely attend if my schedule permits.
I have no doubt that the NRA observed the success of the USCCA Concealed Carry Expo and so it seems a bit disingenuous for the NRA to characterize its Personal Protection Expo as an “innovative event.” On the other hand, I don’t doubt that the NRA will take the idea of an personal protection/concealed carry expo to another level. I hope my schedule will permit me to attend.
Finally, I cannot help but wonder whether the NRA holding their Personal Protection Expo in Milwaukee — the USCCA’s back yard — is a sort of warning shot across the bow of a competing organization.