Although I was disappointed that I wasn’t able to observe Mike Seeklander’s instructor development course in New Mexico in November, a silver lining was that I got to spend a few days in Phoenix visiting with some of the amazing gun culture people/businesses there, like Wilderness Tactical Products and Haley Strategic Partners.
I also had the opportunity to spend an entire day with John Correia of Active Self Protection.
After I wrapped up my observation of Suarez International’s Pistol Gunfighting School, I made the 90 minute drive from Prescott to North Phoenix. I settled into my room at the La Quinta Inn adjacent to I-17 and opened my laptop to the sound of sirens and a helicopter that seem to be circling the hotel. As much as I wanted to step outside to see what is going on, I recognized the danger in doing that. I focused instead on the YouTube video I needed to watch to prepare for my meeting with Correia the next day: “Carjacking Victim Goes ‘John Wick’ on Carjackers.”
As is his regular practice, Correia draws three lessons from the video. The driver is credited for getting out of the danger zone by immediately speeding away from the carjacking, and the passenger is praised for his marksmanship (hitting both attackers despite hanging upside down in an overturned car) and staying in the fight (having been shot three times before defending himself).
It turns out the passenger, Ibrahim Peerbhay of South Africa, sent the original surveillance video to Correia. As he has done with over 600 other videos, Correia posted it with narration and commentary on his Active Self Protection YouTube channel. When I watched it Monday night, it already had 998,443 views in a little over a month. During my visit with Correia on Tuesday, it crossed the one million view threshold. (It has nearly 1.2 million views today.)
With over 600,000 subscribers and 20 million views a month, Active Self Protection is one of the leading gun-related channels on YouTube. But nothing about Correia screams “Social Media Sensation.” He works at a small desk in the corner of a bedroom which was converted into an office and studio when his son joined the Navy after high school. Correia himself is a Navy veteran and sports a full beard, but his resemblance to a SEAL ends there. He served as a Nuclear Option Electronics Technician, which sounds more impressive than Correia’s characterization: “I made hot water.” In studio the day I visited he wears flip-flops and a t-shirt, and endures his share of fat jokes in the comments on his channel.
Correia originally began narrating videos and posting them to his ASP Facebook page as a way of driving customers to his gun training business. But by the start of 2015, the Facebook page had 100,000 followers and the idea that the narrated videos could become a business in itself seemed plausible. Frustrated with his inability to monetize his narrated videos on Facebook, Correia jumped to YouTube in 2016. By December he had nearly 200,000 subscribers and 20 million views per month. For a channel that specializes in videos of “real robberies, muggings, carjackings, and other defensive situations” with guns, knives, and other weapons, Correia has been successful in negotiating YouTube’s advertising standards. “I bat about .650,” he tells me, meaning that 65% of the videos he posts are approved by YouTube for advertising.
The business is good enough that this past July he made Active Self Protection his full-time job and made his full-time job part-time.
Although he is best known for his YouTube videos, Correia still teaches 8 or so gun training classes a year. He conducts the classroom portion of his Arizona CCW (concealed carry weapon) permit course at West Greenway Bible Church in nearby Glendale. The church’s pastor enthusiastically embraces the class.
Of course, John Correia is the pastor.
Correia doesn’t actively promote his faith on the Active Self Protection channel, but it is never far away. The day we meet he drinks from a Jesus coffee mug and wears an Active Self Protection t-shirt with a passage from Psalm 144 printed boldly on the back: “Blessed be the Lord, my rock who trains my hands for war, and my fingers for battle” (Psalm 144:1).
After spending most of the day in his home studio narrating a video of an undercover police shooting a man who attacked him with a knife and talking about his H&K VP9 (for his newly launched Active Self-Protection Extra channel), Correia receives a text message from someone at his church reminding him of a four o’clock meeting there.
The meeting, to review line-by-line the ministry statements of one his pastoral apprentice, lasts for nearly two-hours. After a short break, Correia convenes a church staff meeting at six. It is like most evangelical church meetings I attended in my career as a sociologist of religion. We begin by praying for each other, then turn to the organizational realities of fund raising, staffing, and scheduling. The meeting concludes with a late addition to the agenda: church security.
It is the Tuesday following the Sunday massacre at First Baptist Church of Sutherland, Texas. Any separation between Active Self Protection John and Pastor John dissolve in this moment. Correia asks, “How many people in the congregation carry?” They count at least five people who are armed every Sunday, including Correia and three others at the meeting. A discussion of who else carries, a possible training session at the gun range, and what to do in the event of an active shooter in church is put on the agenda for the next congregational meeting.
“I pray to God it doesn’t happen,” Correia tells his staff with the faith of a born-again Christian. And with the confidence of someone who spends most of his waking hours handling guns and thinking about armed self-defense, he adds, “It’s 36 yards from the pulpit to the door. I know I can make that shot.”
““I pray to God it doesn’t happen,” Correia tells his staff with the faith of a born-again Christian. And with the confidence of someone who spends most of his waking hours handling guns and thinking about armed self-defense, he adds, “It’s 36 yards from the pulpit to the door. I know I can make that shot.””
Faith and (earned) confidence. A good mix for any part of one’s life.
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I worked armed security for several months in 2016. Every day I prayed for His hand to watch over me and thanked Him for a safe shift and travel there and back. I would occasionally stop at the Sheets by US-52 and get a snack and coffee to go home or gas if needed. I was very aware of the potential threat being right by the highway and kept attention out. People saw the pistol and the badge and you could tell they thought I was a cop.
Now I live in the woods of south central Virginia. Threats are more likely to be from nature, coyotes have been heard around the house. I open carry my pistol on the two tenth walk back and forth to my mailbox.
Keep your powder dry and your faith in God.
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Faith is a good thing, but it must be backed up with ability to shoot straight and not hesitate if need be. Jesus can only do so much, then Colonel Colt, must be relied on.
Remember: “ONLY THE HITS COUNT.”
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I was watching videos of road rage the other night and stumbled across a video by this guy. I like it. After a few seconds I remembered his name from this article. The guy in the video drew his gun when some crazy shithead pulled a large pipe out of his car since he got cut off or something.
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John has lost much weight since this post, having learned that fat is not tactical.
That is yet another change in the short time I have known him that could be mentioned.
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[…] I have systematically avoided collecting systematic data on gun culture online. True, I have spent time with and attended a seminar by YouTube star John Correia of Active Self Protection. But I just […]
Hi John, and thanks for all you contribute.
I have a CCW permit in Nebraska. I connected with FLP to get protection, but they don’t provide coverage in Nebraska.
Suggestions on who I might contact to get similar protection?
Hey, this is not John Correia’s site so he will not see or answer this question. You need to go to Active Self Protection to reach him. Sorry!