May 8, 2016 David Yamane

Bushmaster is the Worst Marketer in the History of Guns

April 22, 2016April 20, 2016 David Yamane

Smith & Wesson M&P Shield Gender Neutral Gun Advertisement

April 21, 2016April 20, 2016 David Yamane

Hornady Rapid Safe Female-Centered Television Advertisement

April 20, 2016April 20, 2016 David Yamane

Walther TV Ad Exemplifies Masculine Protector of Gun Culture 2.0

May 16, 2015May 15, 2015 David Yamane

Militarization of Police and Civilians: Blackhawk’s “Own It!” Advertisement

May 15, 2015 David Yamane

Thoughts on Gun Advertising: Selling Products, Ideas, Ideals, and Emotions

April 29, 2015 David Yamane

Women in Gun Advertising, The American Rifleman, 1937

May 20, 2013April 7, 2014 David Yamane

Reflections on 2013 National Rifle Association Annual Meeting (5 of 10): Women and Guns